Moisture & Shine Hair Mask

Moisture & Shine Hair Mask

This hair mask intensively conditions normal or damaged hair, improves softness and shine while reducing frizz. It maintains colour vibrancy too! It’s made with naturally-activated rooibos extract and murumuru butter that deeply nourishes hair.
 

  • Vegan Society & Cruelty Free International approved
  • Professional performance & coloured hair friendly
  • 94% natural origin ingredients*
  • Minimalist formula born in professional haircare labs
  • Formulated without sulfates, silicones, artificial dyes and microplastics**
  • Made with ethically sourced murumuru butter
  • Dermatologically tested
  • Recyclable jar with 50% recycled material

 

**For information on microplastic definition, refer to Microplastic-free page

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Dermatologically Tested

Assessed under supervision of a dermatologist to a very good level of tolerability to skin.

*We calculate natural origin % based on ISO16128-2 which is an international standard used to determine the % of ingredients per products which are considered natural (unprocessed).

/ Did you know ?

weDo/ products contain between 86% to 99.7% natural origin ingredients, depending on the products. Rest are synthetic ingredients necessary to ensure the right preservation and high quality in-use performance. Furthermore, our weDo / Professional line has a specially designed synthetic clean fragrance to keep the level of allergens on an extremely low level.

Transitioning to natural hair care image

Transitioning to natural haircare

Transitioning to natural products comes with a different experience, in terms of application and hair feel. Scalp and hair will need to get used to the milder and gentler cleansing in the beginning. It might take a few washes - usually 2-3 weeks - to adjust and the good news is that hair is nurtured, smooth and easy to comb.

2 out of 3 US consumers agreed that they love the way weDo/ products make their hair look and feel.*

3 out of 5 US consumers agreed that the weDo/ products perform so well, they can’t believe that they are natural. *

(Consumer usage test, 120 women (natural and non-natural haircare users, 3 weeks, USA, June 2021 with weDo/ shampoos, conditioners, and masks)​

/ Hero Ingredient/ Ingredients
Rooibos

Rooibos

Aqua/Water/Eau, Stearyl Alcohol, Cetyl Alcohol, Behentrimonium Chloride, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Propylene Glycol, Astrocaryum Murumuru Seed Butter, Parfum/Fragrance, Phenoxyethanol, Isopropyl Alcohol, Benzyl Alcohol, Sodium Benzoate, Maltodextrin, Citric Acid, Ethylhexylglycerin, Aspalathus Linearis Leaf Extract, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Tocopheryl Acetate

/ All Ingredients

Aqua/Water/Eau, Stearyl Alcohol, Cetyl Alcohol, Behentrimonium Chloride, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Propylene Glycol, Astrocaryum Murumuru Seed Butter, Parfum/Fragrance, Phenoxyethanol, Isopropyl Alcohol, Benzyl Alcohol, Sodium Benzoate, Maltodextrin, Citric Acid, Ethylhexylglycerin, Aspalathus Linearis Leaf Extract, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Tocopheryl Acetate

/ How To Use

Apply to the clean, damp hair (lengths and ends, not scalp) and distribute evenly. Leave for up to 5 minutes. Rinse thoroughly. Use weekly.

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A minimalist low-foam formula, ideal for normal or damaged hair